Thursday, 1 December 2016

Audience research - survey

Survey monkey







We created a survey on Survey Monkey and posted it to our Facebook page for our friends to complete, once we received our results we filtered the age range, so it only included our target age range, which was 15-25. Around 68% of the responses said they enjoyed thrillers and most people's favourite sub-genre was crime and the second highest was psychological. Our proposal has a psychological/horror genre so knowing that a lot of people enjoy psychological thrillers is useful. We also gave people the option to say what their favourite thrillers were, these included Shutter Island, Silence of the Lambs, The Sixth Sense, No Country for Old Men and Inception. Overall the survey was very helpful for us to know what our target age range enjoys, whether or not they like thrillers and the types they like.

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